GSU Students

Business Principles for Non-Business Students

Beginning Maymester 2014 for Undergraduate and Graduate Students

BUSA 3090/7090 is designed to quickly familiarize the non-business student with key business principles, concepts and terminology. This is a survey course that spans the key areas of business management including:

  • Marketing
  • Operations
  • Accounting
  • Finance
  • Strategy
  • Ethics
  • Economics
  • Entrepreneurship

The course will not replace more in-depth studies of each of these business disciplines but will serve to jump start such studies for students with little or no background in business. The course is specifically designed for non-business students interested in starting their own entrepreneurial ventures. This course will prepare such students to take additional entrepreneurship courses and to participate in various entrepreneurship activities within the university.

Dr. Robert Gemmell, Clinical Assistant Professor of Strategy and Entrepreneurship
  • BUSA 3090: Undergraduate student in good standing with a minimum of 60 credit hours
  • BUSA 7090: Graduate student in good standing
Contact Dr. Gemmell at if you have questions or would like a preview of the course syllabus